top of page

Behind the Scenes ofViral Cocktail Reel

There's a lot of work that goes into every video we make, but this one took a little extra oomph!

Come behind the scenes to see how we created a tricky video of colorful cocktails...

Client: Backyard Brewery

Filming Locations: Manchester, New Hampshire

Industry: Brewery / Restaurant / Hospitality

Services Provided: Video Production, Creative Direction, Video Editing, Social Media Management

Video Type: Social Media Promotion

Length: 29 seconds

 

Project Scope: Our client, Backyard Brewery, saw an eye-catching reel on Instagram, and asked us to create a similar one for their business. They wanted the video to feature the seven of the colorful cocktails on their Pride Month drink specials menu, with an ice cube splashing through all of the drinks. It took a lot of ice cubes, clever camera work, and professional editing, but we did it!

 

Jess and Chris captured behind the scenes footage of the shoot to show how we created the video. It was a hilarious and slightly dangerous project, and the footage was very entertaining. We edited it together with the final video for Backyard, added a classic hit from Green Day (Jess's favorite band), and voila!

Results: The behind the scenes footage was an absolute hit on Instagram, garnering over 450K+ views, 22K+ likes, 7K+ shares, and 150+ comments, bringing in hundreds of new followers and leads! 

More Social Media Video Content

Want to explore more of our social media videos? Take a look at these reels and clips Jessica Ann Marketing has created for businesses around New Hampshire!

Video Production Examples

Looking for longer videos that highlight your business? We offer video production services for small and medium-sized businesses around the greater Manchester, NH area. Take a look at some of our videography examples below!

Want to create similar video content for your business?

© 2026 Jessica Ann Marketing

Video content and social media marketing in Manchester, New Hampshire.
Woman-owned and family-owned small business.

bottom of page