Mission Overview Video for Portsmouth, NH Breast Cancer Non-Profit
Jessica Ann Marketing created this mission overview video for Ink 4 Pink, a New England-based organization supporting breast cancer survivors through restorative tattooing. Filmed across multiple locations in New Hampshire and Massachusetts, this video highlights their mission, impact, and real client experience.
Client: Ink 4 Pink
Filming Locations: Portsmouth, NH & Methuen, MA
Industry: Non-Profit
Services Provided: Video Production, Social Media Management
Video Type: Mission / Brand Overview
Length: 3 Minutes
Project Scope: Ink 4 Pink needed a video that captured their mission - funding life-changing tattoos for breast cancer survivors throughout New England.
Jessica Ann Marketing's team met with Ink 4 Pink's founder Corina Klein, and two board members/breast cancer survivors to capture their non-profit's story in their own words. JAM drafted questions for the team prior to filming, and interviewed them on location in Portsmouth, NH.
JAM visited a tattoo partner's shop (GEM Beauty - Methuen, MA) to film an Ink 4 Pink tattoo recipient getting a 3D nipple tattoo, fully funded by Ink 4 Pink. JAM filmed on location and interviewed the tattoo partner (Lacey) and tattoo recipient (Kristen). They handled the questions and filming with respect and care.
Results: Ink 4 Pink was moved to tears when they saw the final video. They added it to the homepage of their website, pinned it to the top of their Instagram and Facebook profiles, and regularly share it to help people quickly understand who they are and what they do.
The final video premiered during a fundraising event in Portsmouth, NH, and was met with applause by the packed room of non-profit supporters.
“I want to sing the absolute PRAISES of Jessica and Chris during my areola tattoo experience with Lacey. They were extremely warm, kind, professional, and authentic. The way they created safety and compassion in the space and in a vulnerable experience was so appreciated."
Kristen Curtis,
Ink 4 Pink Tattoo Recipient & Breast Cancer Survivor